If we haven’t met before, my name's Eileen Wilder and not so long ago,
I was struggling to sell my books, courses and programs even at really low price points.
In fact, the highest value offer I had was only $297 and I couldn't even sell that.
It was so frustrating.
If you've ever been there, you'll know that's not a very sustainable way to grow a business.
In fact, my husband, Harrison, had to drive Uber at the time to support us while I tried to figure the whole online marketing thing out.
It was so frustrating because I wanted to serve people at a really high level.
I knew my programs were amazing, but I couldn't figure out how to attract a higher caliber of client.
I felt so stuck.
But in March of 2018, I attended an event in Orlando and I came across a concept I'd never heard of before: High ticket sales.
What I was discovering was shocking me.
People were closing the room at five thousand ten thousand even $20,000 in a matter of minutes.
I was like, “what is happening right now?”
I decided to make it my mission to find out exactly what these people were doing and how they were able to have such an impact with their businesses.
So I invested $56,000 of my own money learning from the very best salespeople and closers in the world.
What they taught me was mind-blowing.
They taught me these like secret power phrases that made people want to buy almost anything, and they taught me how to weaponize silence so the prospect actually closes themself on the call.
They also taught me how to provide massive value to the client in a way that didn't make it feel salesy at all.
So what I did after hundreds of sales calls and testing and trying everything,
I compiled my own process into something called the ultimate sales script.
I found that by using this script, I was able to close the same offer at higher and higher price points.
I started at $2,000 then increased it to $4,000 then $6,000
Eventually I was selling the same offer for $21,000 and this was awesome because now I was able to provide an unbelievable experience for my clients, trips together, dinners together, extra support
I was finally able to serve them at the highest level.